Szukana fraza: [Abstrakt = "The author has focused on a task to indicate barriers which reduce European Union's exports to Japan within the period of 2000\-2009. Traditionally existing structural barriers have been losing their importance, while tariffs also do not constitute the main obstacle to exports. Main impediments come from utilization of non\-tariff measures. Japanese norms, standards, certification procedures and a lack of acceptance of evaluations made by the EU exporters or international bodies form an efficient barriers in the development of the EU's exports to Japan. A reduction of these barriers could implicate a strong welfare effect as the value of exports would increase."]