Search for: [Abstrakt = "In the concept analysis of new products discrete choice method is used. The article presents concept analysis of new products – travel agencies’ offers carried out in July and August 2007 on a sample of population of Jelenia Góra, with the application of discrete choice methods. Data are collected especially for this work using a questionnaire. In the paper conditional logit model is applied to the concept analysis of new products to present which attribute’s levels are stimulants and non\-stimulants for probability of offer choice."]