@misc{Hall_Hanna_Jakość_2006,
 author={Hall, Hanna},
 year={2006},
 rights={Wszystkie prawa zastrzeżone (Copyright)},
 publisher={Wydawnictwo Akademii Ekonomicznej im. Oskara Langego we Wrocławiu},
 description={Prace Naukowe Akademii Ekonomicznej we Wrocławiu; 2006; nr 1107, s. 294-299},
 language={pol},
 abstract={The aim of the article is to present dilemmas related to the measurement of educational services quality that are offered by schools of higher education considering the student point of view. Moreover, the adaptation barriers of methods are presented that serve the measurement of quality services in business being expressed in the peculiarity of the analysed service and "customer" of higher education.},
 type={artykuł},
 title={Jakość usług edukacyjnych wyższej uczelni jako przedmiot badań marketingowych - dylematy metodologiczne},
}