@misc{Karasiewicz_Grzegorz_Rynek_2006, author={Karasiewicz, Grzegorz and Skorek, Monika}, year={2006}, rights={Wszystkie prawa zastrzeżone (Copyright)}, publisher={Wydawnictwo Akademii Ekonomicznej im. Oskara Langego we Wrocławiu}, description={Prace Naukowe Akademii Ekonomicznej we Wrocławiu; 2006; nr 1107, s. 109-117}, language={pol}, abstract={In the article the analysis of market of marketing research in Europe is described. The market is characterised by a high level of globalisation (actually rationalisation). This is a result of some basic reasons - global (European) customers, global (European) suppliers (research agencies), similar customers' needs, standarised products in view of experience effect and learning result, and also homogeneous regulations in the field of marketing research. }, type={artykuł}, title={Rynek badań marketingowych - perspektywa europejska}, }