@misc{Nogalski_Bogdan_Czynniki_2008,
 author={Nogalski, Bogdan and Butkiewicz, Grzegorz},
 year={2008},
 rights={Wszystkie prawa zastrzeżone (Copyright)},
 description={Prace Naukowe Uniwersytetu Ekonomicznego we Wrocławiu = Research Papers of Wrocław University of Economics; 2008; Nr 20, s. 256-266},
 publisher={Wydawnictwo Uniwersytetu Ekonomicznego we Wrocławiu},
 language={pol},
 abstract={The elaboration concentrates on the identification and evaluation - based on empirical analysis-of behaviour patterns which allowed MBA educational institutions to achieve sustainable competitive advantage. The authors describe a model which should present a theoretical basis for process development necessary to obtain strategic market success. The article elaborates that there is a necessity of environment monitoring and it also suggests that strategic success of an MBA educational institution in Poland can be obtained when the competitive advantage is built on: unique competences, strong reputation and quality and wide variety of carefully chosen programmes.},
 type={artykuł},
 title={Czynniki strategicznego sukcesu instytucji edukacyjnej MBA w Polsce : Identyfikacja i ocena empiryczna},
}